Reception and handing out of the documentation

Welcome address by IIR and opening of the conference

It’s all about the customer – Current developments
and future trends in IFE & C

The present and future of the IFE & C market: Key differentiator, liability or revenue stream?

• Market overview and evolution of IFE&C market
• Technology roadmap
• Airline positioning and strategies
• Customer expectations
• The future of IFE & C as a profit or cost centre

Turn and face the change

• What is IFE?
• Why the amazing growth in the IFE market?
• What does it do for me - the passenger?
• A look at tomorrow in IFE

Coffee Break and Networking

Development of the market for consumer electronics

• New technologies in communication and entertainment for the next decade
• Which technologies will be transferred into the IFEC?

Benchmark different IFEC systems

IFE experience on Narrow Body Jets

• Embraer perspective of the IFE for the Narrow Body Aircraft
• IFE trends for the next systems generation
• How Embraer finds the right system for the customer
• IFE system customization for the customers
  

The IFE system of an international airline

• Description of the current system
• Selection criteria for the current system and its content
• Challenges in the integration of the current system
• Maintenance and replacement of the current system
• Future perspectives

The Arrangement of Different Content for IFE

Handled and semi embedded IFE

• Advantages of digital content: easy downloading, large content capacity of the handled device, possibility to easily swap content
• What is the most interesting content to generate maximum revenue?
• Integration of strategic partnerships by advertisement
• The availability of special content for different user groups
• Personalization of content
• Handled IFE: The cost-effective IFE solution
  - no long term contractual commitment
  - easy hardware replacement
• Semi embedded – The future of handled IFE
• no battery problems
• effortless substitution of content

Coffee Break and Networking

What they want: keeping up with passenger’s evolving expectations for IFE content

• What impact does the continued expansion of content options on the ground have on expectations in the air?
• What impact will trends in internet-based media have on in-flight entertainment? (e.g. User-generated content, “wisdom of crowds” ratings/rankings, etc...)
• At what speed must IFE content be refreshed in order to delight the most valued frequent travellers?
• How can airlines become “media companies” and turn IFE from a costcenter to a profit-center?

Successful Business Models for IFEC – Lessons learned

Successful business models for IFE, internet, mobile phone and other applications

• What is the best business model to generate profit for the airline and provide valuable content at an acceptable cost for the passenger?
• Are there any cultural differences?
• Pros and cons of different payment models:
  - Free Content, Sponsored content, Pay per view,Pay per feature, Rental fee
• Technical and security aspects of payment transaction?
• What is the total amount of investment for offering interactive applications during the flight?
  - manpower, hardware, partnership

Conference Day 1 – Special Evening Event

Forging new business contacts and meeting future customers is one, if not THE main reason for attending
business conferences. This is what our past delegates affirm after each of our events.
Therefore use the opportunity to enjoy a nice evening with your colleagues at our joint dinner.

Mix and mingle with customers and clients, discuss and share insights and benefit from networking in an informal atmosphere.